Which technological advancement aids in improving decision-making speed?

Prepare for the SQA Higher Business Management Exam. Enhance your skills with dynamic flashcards and practice questions. Explore hints and explanations to ace your exam!

The use of spreadsheets for complex calculations significantly enhances decision-making speed by enabling users to analyze large volumes of data quickly and efficiently. Spreadsheets allow for the organization, manipulation, and visualization of data, which aids in identifying trends, calculating various scenarios, and generating reports instantaneously. This direct access to numerical data and the ability to perform complex calculations without needing extensive manual processes make decision-making faster and more informed.

In contrast, online advertising strategies and social media marketing tools, while valuable for promoting products and engaging with customers, do not directly enhance decision-making speed in the same manner. They primarily focus on outreach and communication rather than data analysis. Traditional communication methods can slow down the decision-making process, as they often involve slower forms of information sharing and may not leverage technology to facilitate rapid assessments. Thus, the capability of spreadsheets to streamline data processing and provide quick insights is what distinctly positions them as the correct choice for improving decision-making speed.

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